http://www.youtube.com/watch?v=F90Cw4l-8NY
Hey everyone!
Today I'm analysing the music video of "Pompeii" which is sung & written by one of my favourite bands "Bastille"
I chose this music video mainly because i am very interested in the music genre but also because the music video of this song has a story behind it. In the music video Dan is escaping from the people with black eyes, Who were probably interpreting supernatural demons in the video. Then when he is in his car, he discovers that he's becoming a ''demon'' too so he doesn't know what to do. It is also based on how the volcano eruption destroyed the town pompeii and the song raises awareness on how people are still destroying towns however they are doing it by littering and building lots of new buildings rather than keeping the town in its own natural form (as you can see in the video). He is basically asking how we fix this? "Where do I start, with myself, or the mess around me?" He then ends up in a desert and the video ends there. To find out how the story goes on, watch their ''Flaws'' video which is the continuation of Pompeii.
The clip I have chosen is a music video.
The music genre of this song is Pop/Rock
Audience:
The age group of the target audience is mainly 15-25 year olds.
I think it would suit this age range because pop & rock music is one of the most common music genres that people from the age of 15 to 25 would listen to.
The percentage of male audience is probably 60% because rock music is more appealing to the male gender than the female gender.
Therefore the other 40% would be the female audience .
The clip is mainly aimed at the fans of the group but also people interested in pop/rock music.
Platform:
The music video of this song could be seen on:
MTV,
Television,
Youtube.
Phone.
